How Seltova works

Three agents. One night shift.

While you sleep, Seltova checks competitors, prepares listing drafts, and handles routine buyer questions. See what each agent does.

Three-agent flow

Connect, run, and review

01

Connect your shop

Connect your Shopify shop or marketplace account in one click. Seltova reviews your listings, pricing history, and store policies.

02

Agents run overnight

While you sleep, Seltova checks competitor prices, builds listings from your notes, and replies to routine buyer questions using your policies.

03

Check the log

Each morning, your activity log lists every change, draft, and message. Approve, edit, or override any action.

Agent 01

Repricing Agent

Competitor prices change overnight. The Repricing Agent checks your active listings against comparable products each night and updates prices to keep you competitive, without opening a dashboard.

1

Checks marketplace search results for direct competitors to each active listing, recording their current prices and stock levels.

2

Uses your pricing rules: floor price, margin floor, and target position, such as beating the median, matching the lowest, or keeping your price when it is competitive.

3

Sends approved price updates to your connected store before morning shopping begins, then records the old price, new price, and competitor that prompted the change.

Repricing Agent: nightly run Done
02:14 AM Scanned 94 Shopify listings
02:17 AM Competitors found for 61 of 94 listings
02:19 AM Price change triggered on 12 listings, 3 hit the floor
02:21 AM 49 listings competitive, no update needed

Listings repriced 12
Floor rule applied 3
Avg price change -4.2%
Agent 02

Listing Agent

Strong product copy takes time. The Listing Agent turns rough product notes into complete listing drafts, ready for you to review and publish.

1

Uses the product notes in your drafts queue: dimensions, materials, intended use, and anything else you know. No special format is needed.

2

Creates a complete listing with a title, description, bullet points, and suggested tags. The copy matches your store's tone from existing listings.

3

Places drafts in your review queue each morning. Edit before publishing, or approve and send to your connected store in one click.

Listing Agent: draft ready Review
Your notes
Handmade ceramic bowl, 6 inch, stoneware clay, food-safe glaze, dishwasher safe, studio-made, good for soup or cereal
Generated title
Handmade Stoneware Bowl, 6 Inch, Food-Safe and Dishwasher Safe
Generated description (first line)
This 6-inch stoneware bowl is handmade in small batches in my studio. Great for soup, cereal, or a cozy side dish, it has a food-safe glaze and is dishwasher safe for daily use...
ceramic bowl stoneware handmade food safe
Agent 03

Reply Agent

Buyers often ask about shipping, returns, and sizing. The Reply Agent handles routine messages overnight using your store policies, giving buyers a fast, accurate response.

1

Reviews buyer messages received since your last session and sorts each as routine, such as policy, shipping, or return questions, or complex, requiring your judgment.

2

Builds routine replies from your stored policies, including the return window, shipping carrier, estimated days, and size or variant details from the listing.

3

Sends approved routine replies and flags complex messages for you. Review the morning log before any reply you would rather not send goes out.

Reply Agent: overnight batch Done
Buyer message
Hi, how long does shipping to California take? Do you accept returns if it does not fit my shelf?
Seltova reply (sent 3:08 AM)
Hi! Standard shipping to California usually takes 4-6 business days through USPS Priority. Returns are accepted within 14 days of delivery. See the full policy on the listing page, and let me know if you have questions!

Messages received 8
Routine replies sent 6
Flagged for your review 2

Let the agents run?

Start free with Starter. Connect your store today and see what Seltova gets done by morning.

Get started free